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Zwift Featured Business February - Salon de Sushi

Online Marketing Online Ordering Salon de Sushi

Sushi Samurai, Akira and partner Nina, both have a huge love for Japanese food. So much so that they decided to open up Salon de Sushi in 2013 – a unique Japanese restaurant with a twist of French cuisine.

“We wanted to open up a restaurant that incorporated fresh local ingredients with a variety of good quality Japanese food.” – Nina, owner of Salon de Sushi.

What makes Salon de Sushi so popular is their flair for combining authentic ingredients such as using seasonable fruits and herbs. One of Salon de Sushi’s most ordered dish is the Salon de Crunch – this thick inside out roll is filled with crunchy prawn tempura, fresh salmon, crisp cucumber, avocado, tenkasu (tempra crumble) and finished with creamy wasabi mayonnaise. It may sound like your average sushi roll, but the number of times diners have re-ordered for a second and even a third time speaks volumes.

Salon de Sushi offers its customers a casual dining experience with their self-service system, but most of all Salon de Sushi is one of the leading Japanese delivery companies in Melbourne.

An astonishingly 90% of Salon de Sushi’s orders are deliveries which have seen a dramatic increase of over 50% since they launched their online ordering website with Zwift in April of 2014. Akira and Nina have encouraged deliveries and are able to continuously see such great results by offering free delivery to customers who spend over $40. This discount has not only increased orders for Salon de Sushi but also increased their average order value which has been extremely beneficial to the business.

The staff have mastered all aspects of delivery, from packaging to food presentation. “We work hard on the presentation of our food so it both looks and tastes great which is the heart of what Japanese food is, this allows our customers to proudly serve it up for their own guests.”

Akira and Nina love it when customers ask them to cater for intimate birthdays, large parties and corporate meetings. With a huge menu and even a ‘party box’ it would be hard to look past Salon de Sushi.

“Recently we had a special delivery to a company meeting, where we provided a contemporary 5 course fine dining meal. We brought our own chef, waiters, plates, cutlery… everything but the kitchen sink! This was the first time we’d catered to this calibre, as we’d never before prepared everything on site. Our chef literally arrived from Japan and went straight to the job. We’re looking forward to pursuing this kind of catering in the future, and will be sure to add it to our ordering website.”

If there is one thing that Salon de Sushi should be proud of it’s their staff, with great chefs from around the world, the work environment is open and creative. Akira himself was born in Japan and has travelled around the world tasting Japanese food from different countries, from that he has a wealth of experience with the delicious cuisine, which he’s passed on to his staff. Various items on the menu have been created by their younger chefs who were given the freedom to experiment with different tastes and flavours.

Salon de Sushi signed up with Zwift in April of 2014 and have seen great results from the get go. “We are happy with the fast correspondence and prompt support they offer. As we are still a beginner with our online business, their advice is always on the mark. Also, we are happy that they are very supportive about distributing promotions such as menus, specials and event”.

“Our aim is to bring out a ‘wow’ in every customer. We’re constantly thinking of ideas to improve the business, our service and most importantly our delicious food.”

To check out Salon de Sushi’s unique menu, impeccable service and experience their terrific delivery system go to www.salondesushi.zwift.com.au

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Zwift Featured Business February - Salon de Sushi